Bring your business content to life.
Complex subjects are my speciality.
I can find a story in the most mundane material and bring it to life in a variety of formats. I also advise my clients on content strategy, from developing creative concepts to crafting key messages. I work with marketers who are too stretched to make their content initiatives shine and agencies that need editorial expertise.
Content Strategy.
I’ve devised and delivered major multichannel campaigns for some of the world’s most recognisable firms. As a trained journalist I can find great stories and cut through the corporate jargon. I offer editorial support , strategic guidance or both.
Writing.
Features, news, blogs and bylines
Reports and white papers
Web copy
Brochures, case studies and capability statements
Presentations
Video scripts and talking points
Editing.
I edit lengthy, complex material into crisp, coherent content that stands out in print and online. Beyond basic copy edits, I can transform reports, research papers, presentations, articles or blogs at a structural level, improving everything from the overall flow to the underlying message. I often work with designers to guide on the visuals for print and digital content and I can optimise written content for SEO.